Late on June 28, 2016, planning organization east park group company employees on longitudinal port group enterprise culture idea interpretation training courses, the curriculum involves longitudinal port group new cultural concept of interpretation and used in daily work of the matters needing attention, so as to guide the staff, in the correct values throughout the day-to-day work and enterprise management.
Longitudinal port holdings group after the past research, discussion, carding and modification, finally identified a set of brand-new concept of corporate culture system, this system combined with the actual operation and the needs of the development of enterprise, and according to the requirements of the development strategy of the enterprise, sum up out of the longitudinal port group's mission, vision, values and spirit of enterprise, the core management idea, organizational climate and enterprise totem culture idea of seven parts. At the beginning of the course, Mr. Deng Kesu, vice president of the Group, put forward that third-rate enterprise management depends on relationship, second-rate enterprise management depends on system, and first-rate enterprise management depends on culture. It can be seen that corporate culture plays an important role in the actual operation process of an enterprise. It can be used to arm and guide the operation and development of an enterprise, urge and encourage employees to look at work with correct values, and promote the long-term prosperity of an enterprise. The formation of enterprise culture, of course, is a process of precipitation, need to go through all staff work together to continuously complete, especially leading cadres, in the beginning of cultural promotion, played an important role, in the right way to learn, guide and promote cultural concept, can we truly within the company to form an atmosphere and ethos, to the cultural root of cultivating a good soil environment.
According to the content of the training course, the brand new cultural concepts of Zonggang Group are summarized as follows:Mission: the leader of beauty!
We pursue beauty, create beauty, and spread beauty. We are determined to be the leader of beauty!
2. Vision: Group vision, customer vision, supplier vision and employee vision
(1) Group Vision: Everything is for the embodiment of beauty
(2) Customer Vision: Create value for customers
(3) Supplier Vision: mutual trust and mutual assistance, win-win cooperation
(4) Employees' vision: working efficiently, living a healthy life and achieving dreams
3, values: core values, customer view, product view, talent view
(1) Core values: Focus, Sustainability and Sharing
(2) Customer concept: take customer achievement as the goal
(3) Product concept: simple, extreme and leading
(4) Talent view: value creation, goal orientation
4. Core Management Idea: Everything should be handled according to the law of economic value, everything should be handled according to the principle of rational obedience, and everything should be handled according to the principle of efficiency first
5. Organizational culture: family culture -- family responsibility, family order, family teaching, family appearance, family reputation, family transmission
6. Cultural totem: dove of peace
Cultural system of the group, it is on the basis of the original cultural system, combining with the current market environment, the channel is king into a user-centered change, from the strategic vision of the architecture and the development trend of future talent management, summed up in order to create value as the guidance system of culture idea. From the fundamental perspective of corporate cultural structure, cultural concept is the core of the cultural system, the most important, and the spirit and soul. Through this spiritual concept, it guides the institutional culture, behavioral culture and material culture in the process of enterprise operation.
Planning department by nearly 2 hours of training courses, combining the actual working conditions of employees, working status of group culture idea has carried on the analysis and interpretation, let employees clear understanding of the meaning of culture idea, so that in the later work process, combined with its own words and deeds, to guide employee behavior, create employee value. Through this training, all the staff of the group can also practice, take the lead in promoting cultural construction, and form a cultural atmosphere to promote operation within the group.
In the later stage, the Planning Department will train and guide the other business divisions of the Group one by one, so that the whole Group can fully understand and implement the new cultural concept, and finally make it become the core driving force for the future development of the enterprise. We will move forward bravely.
