The guiding principle of social responsibility of Chungkong follows the Group’s culture concept, which are highly consistent with the mission, vision and values of Chungkong corporate culture. Sharing is the core value of the Chungkong corporate culture and leads the way in which Chungkong's social responsibilities are practiced. Group also proposed a series of responsibility culture concepts of fulfilling economic responsibility, staff responsibility, customer responsibility, partnership responsibility and environmental responsibility, which guide the practice of corporate responsibility.
1、Chungkong social responsibility mission
All for showing your beauty
2、Chungkong longitudinal social responsibility vision
Practicing honest and trustworthy, and striving to create a "
investors trusting, staff loving, social respecting" excellent
corporate image, and building Chungkong into an
international competitively world-class enterprises, to
achieve the embodiment of the beauty.
3、The concept of economic responsibility
Adhering to the user as the center, carefully safeguarding
the rights and interests of users. Receiving the users’
recommendations, and extreme, rapid improvement,
to provide users with products and services beyond
expectations, growing together with users.
5、 Staff responsibility concept
Efforts to create "healthy and happy work, achieve a happy
life" organizational culture;
Be strict with the manager and be good with the staff;
Respect human values, develop human potential, sublimate
human mind, protect the rights and interests of employees,
and realize the maximization of enterprise value and employee
6、 The concept of supply chain responsibility
Work together, mutual trust, and win-win cooperation.